How Much Does Morbid Podcast Make

How Much Does Morbid Podcast Make

Podcasting has become a popular medium for sharing stories, discussing true crime cases, and exploring various topics. With the rise of podcasting, many people have wondered about the potential earnings that podcast creators can generate from their shows. In this article, we will delve into the topic of how much the Morbid Podcast makes and explore the factors that contribute to its earnings.

Introduction to Morbid Podcast

Morbid is a true crime podcast hosted by Alaina Urquhart and Ashleigh Kelley, two friends who share a passion for true crime and storytelling. The podcast covers a wide range of true crime cases, unsolved mysteries, and the paranormal, captivating the audience with its in-depth and engaging narrative style. As of [current year], Morbid has garnered a loyal following and has become a prominent name in the true crime podcasting community.

Factors Influencing Podcast Earnings

The earnings of a podcast such as Morbid can vary based on several factors, including:

Listener Base

The size of the podcast’s listener base plays a crucial role in determining its earnings. Podcasts with a large and dedicated audience often have higher potential for monetization through advertisements, sponsorships, and listener support.

Advertising Revenue

Advertising revenue is a significant income stream for many podcasts. By partnering with brands and advertisers, podcast creators can earn revenue through sponsorships and ad placements within their episodes. The rates for these advertisements can vary based on factors such as listener demographics, engagement, and the length of the ad slot.

Merchandise Sales

Many popular podcasts, including Morbid, create and sell branded merchandise to their listeners. Items such as t-shirts, mugs, and other products can contribute to the podcast’s overall earnings, especially if the audience is enthusiastic about supporting the show through merch purchases.

Listener Support

Some podcasts rely on listener support through platforms such as Patreon, where fans can contribute financially in exchange for perks such as exclusive content, ad-free episodes, and personalized shout-outs. The level of listener support can significantly impact the overall earnings of a podcast.

Live Shows And Events

Podcasts that have a significant following may also organize live shows, tours, or special events for their fans. Ticket sales and merchandise at these events can contribute to the podcast’s earnings and serve as an additional source of revenue.

How Much Does Morbid Podcast Make


Earnings of Morbid Podcast

As a popular true crime podcast with a dedicated listener base, Morbid has various income streams that contribute to its overall earnings. While exact figures may not be publicly disclosed, it is evident that the podcast generates revenue through the following channels:

Income Source Contribution to Earnings
Advertising Revenue Substantial, due to high listenership and engagement
Merchandise Sales Significant, leveraging the show’s branding and fan base
Listener Support (Patreon) Consistent income from dedicated patrons
Live Shows and Events Potential for added earnings through ticket sales and merchandise

It’s important to note that the earnings of Morbid Podcast are also influenced by the production costs, including equipment, hosting fees, marketing, and other operational expenses. These costs factor into the overall financial performance of the podcast.


Podcasting has evolved into a lucrative medium for content creators, offering various avenues for generating income. The success of a podcast such as Morbid demonstrates the potential for earnings through advertising revenue, merchandise sales, listener support, and live events. As the podcasting landscape continues to expand, it presents opportunities for creators to engage with audiences and build sustainable revenue streams.

While specific earnings figures for Morbid Podcast may not be publicly disclosed, the podcast’s popularity and dedicated fan base indicate that it has established itself as a financially successful venture within the true crime podcasting genre.

As the podcasting industry continues to evolve, it’s likely that Morbid and similar shows will further explore innovative ways to monetize their content while delivering compelling stories to their audience.


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